Buying your Self on the Internet: Wrap Contracts and Personal Genomics

• Uses the example of DTC genetic testing companies using wrap contracts as their dominant means of governance to show the challenges that disruptive technologies pose for societies and for regulation
• Reviews 71 wrap contracts used by DTC companies providing health testing
• Explores broader issues with online contracting
• Sets an agenda for improving regulation and the online contracting environment

This book provides an introduction to the world of personal genomics and examines the rise of the direct-to-consumer genetic testing industry (DTC) and its use of 'wrap' contracts. It explores the different types of tests available and the issues that this industry raises for law and society.

• Watch Andelka M. Phillips talking about DNA testing on the consumer affairs show Fair Go and their story on DNA Discovery